Job details
Job Type
Full-time
At Schwan’s Company, the opportunities are real, and the sky is the limit; this isn’t just a job, it’s a seat at the table. Around here, every job matters, every voice counts, and every person contributes in a big way. As part of our front lines, we look to you to execute business, build relationships, and take pride in your work because at Schwan’s, you lead the way and we value what you bring. Our passion is our food. Our secret is our people.
Schwan’s Company, a U.S. affiliate of the global lifestyle company, CJ CheilJedang Corporation, is a leading U.S. manufacturer and marketer of quality foods offered through retail-grocery and food-service channels. Our many popular brands include Red Baron®, Tony’s®, Big Daddy’s®, Villa Prima™ and Freschetta® pizza; Mrs. Smith’s® and Edwards® desserts; and Pagoda® and Bibigo Asian-style snacks. Schwan’s is a place for people with an appetite for more. To learn about joining a team where you can belong, contribute, and thrive, visit www.schwanscompany.com
We are hiring an Associate Marketing Manager to join our dynamic and driven Foodservice Marketing Team. We’re looking for someone who has a passion for building brands, for work that is both analytical and creative, for collaboratively leading and working with cross-functional team members and agency partners, and who can be a driving force to help our brands win with our consumers and customers.
Responsibilities:
Strategic Brand Management
- Responsible for the development of a channel or brand’s annual operating plan including product innovation, renovation, go-to-market plans, marketing support, and sales tool development
- Monitor performance against our goals (Sales, Profitability, Penetration) as well as overall business health
- Lead roll-out of annual plans to the field sales team
- Support the team-sell approach for strategic customers, including presenting trend and product information to customers
- Contribute to development of market research projects
- Assist in volume forecasting and planning
Communications Planning
- Lead development of creative assets from agency brief development to final production
- Partner with in-house graphic design, social media, and digital marketing experts
- Maximize effectiveness of marketing plans through deep understanding of positioning, target operators and ongoing performance measurement
- Effectively manage budget for assigned responsibility
Innovation / Renovation & Cross Functional Project Leadership
- Support the commercialization of new products in collaboration with cross-functional partners; can include innovation, renovation, and line extensions
- Brand lead for new item commercialization; can include writing business cases, volume forecasting, concept refinement, consumer research, packaging design work, go-to-market support plans, sales material creation, and post-launch performance analysis
- Lead the creation of marketing plans for new item launches in collaboration with agency partners and the Senior Marketing Manager
- Identify global insights, market trends, competitive activity and whitespace opportunities to contribute to our brand’s innovation roadmap in support of our strategic growth plans
Qualifications:
MBA required but will consider part-time MBA students close to graduation
3+ years experience in a role involving marketing, sales, finance, strategy (ideally in a food industry or CPG)
Experience leading cross-functional teams through complex projects
Knowledge, Skills & Abilities:
- Understanding of marketing strategic frameworks
- Experience performing business analysis and synthesizing multiple sources of data into actionable insights and strategic implications
- Experience leading cross-functional teams through complex projects
- Passion and accountability to drive growth
- Intellectually curious and passionate “self-starter”
- Excellent verbal and written communication skills, including strong presentation skills
- Ability to work collaboratively, lead, and influence cross-functional teams to deliver results
- Personal initiative and willingness to deal with ambiguity in a rapidly evolving environment
- Thorough understanding of general business principles, including effective analytical skills
- Project management skills including strong attention to detail
The employing subsidiaries of Schwan’s Company are Equal Employment Opportunity Employers. All qualified applicants will receive consideration for employment without regard to disability, age, race, color, religion, gender, vet status, national origin or other protected class.
